Cat@ponder.cat to Technology@lemmy.worldEnglish · edit-25 days agoApple Maps paid search ads under consideration in monetization push.appleinsider.comexternal-linkmessage-square42fedilinkarrow-up1238arrow-down12
arrow-up1236arrow-down1external-linkApple Maps paid search ads under consideration in monetization push.appleinsider.comCat@ponder.cat to Technology@lemmy.worldEnglish · edit-25 days agomessage-square42fedilink
minus-squareIllNess@infosec.publinkfedilinkEnglisharrow-up6·5 days agoLooks like we are both skeptical about those technologies. “All you have to do is turn off locations… on a maps app… that’s privacy!”
minus-squareArbiterXero@lemmy.worldlinkfedilinkEnglisharrow-up5·5 days agoWell apparently they ask for directions to your destination and 5 random others so that it’s not trackable server side. I haven’t investigated myself and that’s not entirely fool proof, but it’s leagues better than Google for privacy.
minus-squareIllNess@infosec.publinkfedilinkEnglisharrow-up5·5 days agoIt is. That’s actually really cool. But if they do start including ads, why would advertisers use a less effective and accurate platform than Google Maps? Either they change or their ad placements are cheaper. If they aren’t maximizing profits then why put ads at all? It’s not like they are losing profits.
minus-squareArbiterXero@lemmy.worldlinkfedilinkEnglisharrow-up3·5 days agoWhy put ads on a new venue that may reach users that don’t use Google maps? Even if that ad is less effective, it’s still going to have some effectiveness
Looks like we are both skeptical about those technologies. “All you have to do is turn off locations… on a maps app… that’s privacy!”
Well apparently they ask for directions to your destination and 5 random others so that it’s not trackable server side.
I haven’t investigated myself and that’s not entirely fool proof, but it’s leagues better than Google for privacy.
It is. That’s actually really cool.
But if they do start including ads, why would advertisers use a less effective and accurate platform than Google Maps?
Either they change or their ad placements are cheaper.
If they aren’t maximizing profits then why put ads at all? It’s not like they are losing profits.
Why put ads on a new venue that may reach users that don’t use Google maps?
Even if that ad is less effective, it’s still going to have some effectiveness