What is with this constant narrative of us millennials killing shit?
Millennials are brutal murderers
Not the generations before them.
What? Mayonnaise is absolutely still a thing.
Yeah I dunno. Miracle whip is gross as fuck.
Ah. I get it, no one actually looked up the article.
https://www.phillymag.com/news/2018/08/11/mayonnaise-industry-millennials/
As Boston chef Scott Jones told Ari LeVaux, “The magic that sets mayonnaise above Coke and Heinz is that mayo is a perfect flavor carrier.” It just makes everything better. Need proof? Do other condiments have pale imitators like Miracle Whip and Just Mayo and Vegenaise? I don’t think so!
No idea what that is, but the picture is very much of Hellman’s mayonnaise, which is the most mayonnaise of all the mayonnaises
Why do you seem to think I don’t know what Mayo is? I just said I prefer mayo and loathe miracle whip that kinda says all that needs to be said.
What do you want about? I don’t even know what miracle whip is, I’ve never heard of it, but the picture is of Hellman’s which is definitely mayonnaise and not salad cream or anything else
Did you read the article? That’s where you’re confused here. I know what both are, you’re preaching to the choir.
Read the article you’ll be less confused.
https://www.phillymag.com/news/2018/08/11/mayonnaise-industry-millennials/
As Boston chef Scott Jones told Ari LeVaux, “The magic that sets mayonnaise above Coke and Heinz is that mayo is a perfect flavor carrier.” It just makes everything better. Need proof? Do other condiments have pale imitators like Miracle Whip and Just Mayo and Vegenaise? I don’t think so!
i hate generational propaganda so much lately.
its so stupid.
It’s another divide to stop us uniting
Yup.
Why? Are you one of those lazy millennials?!
(I’m a millennial btw, and I agree that this stuff is really dumb)
just gotta be careful not to fall for it for our fellow zoomers
That’s not mayonnaise. Stop calling it mayonnaise.
What is mayonnaise to you? I thought Hellmans was the mayonnaise?
Of course, I would not know better than most, as I hate mayonnaise and am a 57-year old woman from Vietnam.
I’m a 46 year old French man, and thanks to my family and travels I’ve tasted a variety of mayonnaises, all across the spectrum and a lot of the industrial stuff just tastes awful. They add so many preservatives in order to make it shelf stable, it completely loses any hint of the original flavour.
You can make fresh mayo with an egg yellow, some oil, a dash of vinegar / lemon juice (something acidic, really) and some mustard. Mostly you beat it until you’ve the desired texture and that’s about it! Even just this, you’ll have people arguing endlessly about which oil, which acid, which mustard, which proportions, etc :,D
Hellmann’s isn’t completely terrible, mind you. I was mostly being facetious with my remark.
It was the usual stuff you’d get in Ireland when I lived there, and it was okay. But there were much tastier brands available. And when I’m in France, even industrial brands, we have much better alternatives :PI reckon Vietnam must have the same issue as we had in China : it’s too damn hot! And since real mayo is uncooked egg yellow it’s super bad to keep it at room temperature for too long. I never bought any while living there, because it wasn’t in my shops and I just adapt to whatever people eat locally, but sometimes when I ordered pizza they would have “mayo” sprinkled on top and although it was delicious, the fact it was sweet makes me think it had nothing to do with the original stuff :P
I feel like he might be referring to Miracle Whip as it is (or at least was when I was paying attention in the 80s/90s) sold as “salad dressing”. No clue why they called it that but it was a cheap alternative to mayonnaise that had a tangy zip.
Now I have real mayonnaise made with eggs in my house (my mom was always weirded out by non-refrigerated egg products).
They called it salad dressing because it is salad dressing. It goes in potato salad, macaroni salad, coleslaw, etc. It’s just that most people use it as a sandwich spread today.
That makes sense! I always forget about those types of salads lol. Thanks!
The inexorable rise of identity condiments has led to hard times for the most American of foodstuffs. And that’s a shame.
My son Jake, who’s 25, eats mayo. He’s a practical young man who works in computers and adores macaroni salad. He’s a good son. I also have a daughter. She was a women’s and gender studies major in college. Naturally, she loathes mayonnaise.
newer generations are refusing to meekly fall in line with a culinary heritage that never was theirs. Instead, they’re gobbling up kefir and ajvar and chimichurri and gochujang again.
Red Robin launched a vegan burger. You don’t put mayo on a vegan burger.
McDonald’s has debuted a Signature Sriracha Burger, joining KFC, Wendy’s, and Subway in signing on to the sizzling Thai sauce’s moment in the sun. You didn’t see Huy Fong Foods start a schmear campaign against the cultural appropriation of that.
Some experts say the dislike springs from the fact that mayo jiggles. […] This is bullshit. This attitude comes to you from young people who willingly slurp down eight kazillion kinds of yogurt, not to mention raw fish and pork belly and, yo, detergent pods, so don’t talk to me about mayonnaise. The only reason for this raging mayophobia is a generation’s gut-level renouncement of the Greatest Generation’s condiment of choice.
Besides, I’ve got news: That aioli you’re all so fond of? I hate to break it to you, but that’s just mayonnaise.
Sandy Hingston sounds mad.
Also what? Mayo is still super popular, so what is she even on about? Is she hamming this up because she feels like this is what’s necessary to make it in journalism these days?
I’m sorry, “identity condiments”? The fuck?
She was a women’s and gender studies major in college. Naturally, she loathes mayonnaise.
Naturally? Is it some feminist thing to loathe mayo? Why?
Because it’s hens and cows that are farmed for their products, veganism is a feminist issue.
Feminism is notoriously concerned with chromosomes rather than personhood. /s
Because mayo is strongly associated with white people and especially conservatives. There’s the whole meme about not eating any food spicier than mayo.
It’s because mayo is just disgusting. It like 99% fat and tons of calories. People from New generations actually don’t want to look like fat dwarfs. Everyone in the 80s and 90s was fat, and much of this is because they ate mayo and stuff like that, and food that had basically no nutrition so they would eat 5000 calories of food and still be nearly starving.
I mean, so are nuts, olives, plenty of foods are high in fat. I don’t think it was mayonnaise making people fat.l, it’s from way before the 80s. (And BTW, people are fatter now, at least where I live.) I can make mayonnaise at home, it’s food, and hasn’t ever made me fat.
The prevalence of obesity in American adults (age 20–74, both genders) rose from 15.0% in 1976–1980, to 23.3% in 1988–1994, and to 30.9% in 1999–2000. 40.3% in 1994.
It’s not though. Maybe miracle whip, but that’s garbage. Not real mayo.
It is extremely high in fat though. But the way Americans eat it is the real problem. You’re supposed to eat a small amount as a condiment to add flavour. Americans treat it like they treat all condiments, the same way Italians treat pasta sauce.
I love mayonnaise but I eat maybe a tablespoon of it at most for an entire sandwich (spread very thinly over the bread) and I use it instead of butter, not in addition to butter.
That’s fine I mean I have to get fast food with no condiments besides cheese and onions because they put so much damn sauce on them. Like if you get a taco bell burrito it will be 50% chipotle. I can’t even eat it. If I forget to ask for no chipotle I have to throw it away lol.
I can’t even remember the last time I had fast food. Must have been at least 2-3 years ago.
I have had shawarma though. I tell them to put all the sauce on the side and just add what I want.
Because mayonnaise looks like and is sometimes associated with cum and patriarchy. Is my guess.
Guy hadn’t had real aioli. Doesn’t even know what aioli is.
Name literally means “garlic and oil” because those are the only two ingredients you need for it.
It’s very easy to make at home; start with a few toes of garlic and a table spoon on olive oil. Crush and mush them together till it seems like the oil disappeared. Then add another tablespoon of olive oil and repeat till you have this nice, white looking condiment.
Eh easy yes, fast not at all. I only make it for my one other X’er friend who hates, hates, hates may exactly because of Hellmann’s. It traumatized him as a child.
Kenji’s mayo recipe I make literally every week. Easy and fast. Said friend will not even look at it.
Wait until she hears about sriracha mayo.
This sounds like a bit. Seriously, how do you hit every culture war talking point but make it about mayonnaise? No one has strong feelings about mayonnaise, Sandy. Only you.
It’s like traditional media figured out in 2016 Boomer ragebait is the only thing they know how to do anymore, and just keep doing that when they’re out of ideas.
Article tl;dr “Kids today are traitors to the nation because they aren’t Stephen Miller, drinking mayonnaise by the gallon, because it’s not threatening to people with fragile egos and no sense of curiosity.”
Plus, trashing ajvar and chimichuri? How bold of you, Sandy. How courageous to turn up your nose at flavors that you were not exposed to in some midwest surbabn bubble. When you die and your spirit is flung into the void between lives, where you learn how you’ll be reincarnated as a racoon for 20 lifetimes because of the karma you accrued just from penning this single article, I hope the spirits of your Lithuanian parents remind you that judgement like this poisons the soul slightly more than mayonnaise does.
2016? Writers complaining about the youth misbehaving is as old as writing itself.
Yeah, this infuriating mayonnaise article is from 2018. Had to backdate a touch.
That read like a shit post. Does Jake drink mayo straight from Sandy’s tit still? Cause something ain’t right there
I’m pretty sure that’s all tongue-in-cheek. Giving people the benefit of the doubt is a good default setting.
Fake news… mayonnaise is still big and enjoyed in many different fishes, and by people in many different places. I love it on several things
I really like mayonnaise, it makes for good sauces and macaroni salad is just best thing ever
Are they trying to say it’s dead because aioli exists?
Miracle whip is far worse
It is, and we probably did kill that one but they never wanna give us credit for the good we do
That’s what I grew up on, unfortunately, so everything else tasted weird.
But now I use Kewpie (Japanese brand) and it’s way better.
Most of those are fine with me tbh
Mayonnaise into aioli is the most successful rebrand of all time. Mayonnaise is dead, long live mayonnaise
Aioli is not mayonnaise though. There’s no egg, just garlic and oil. Although I bet a bunch of restaurant aiolis are technically mayo.
I mean, Mayo is cheap, aioli is expensive.
Millenials didnt kill mayonnaise… We might have killed Miracle Whip, but even Miracle Whip would famously claim it isn’t mayonnaise.
My partner and I are elder millennials, and I regret to inform you that we are keeping the people at Miracle Whip in business. I grew up poor and trashy, and one of my favorite snacks as a small child was Miracle Whip “sandwiches”. It was just Miracle Whip on nutrient deficient white bread.
I think in some sort of rebellion against what I was fed growing up, one of my favorite hobbies since I was allowed to use the stove has been cooking. I can make some very bougie dishes, but Miracle Whip will always have a place in my tuna salad and deviled eggs. My partner puts it in his grilled cheeses before frying them. We’re trash baskets at heart.
What does Hellman’s have to do with mayonnaise though? That nitrogen-pumped piss is mayo the same way those American individually wrapped slices of milk-plastic is ‘cheese’.
I’m going to continue to die on this hill: American cheese slices typically have cheddar cheese as the very first ingredient. They are made of real cheese, dairy, and an emulsifier. Basically think of a cheese sauce with a higher melt temp but nobody seems to claim fondue is fake cheese
Are they good though? That’s subjective, I think they go great on burgers, grilled cheese, and ramen. Are they plastic or use fake cheese? No. If you want to be accurate while high horsing about it you could call them watered down congealed cheese though
Edit to add: the individually wrapped ones are an ecological nightmare. The deli deluxe ones are higher quality, not individually wrapped, and don’t even cost that much more. Or just buy not Kraft they don’t need the money anyway and other companies make American cheese slices too. You can even find emulsified cheese slices for other types of cheeses if you want variety on your burgers and grilled cheese
but nobody seems to claim fondue is fake cheese
Fondue is literally just shredded cheese. The typical Swiss fondue, la moitié-moitié (half half) is 50% Gruyère and 50% Vacherin + a little bit of potato starch if it’s an industrial one (otherwise it’s only cheese and you add potato starch if you want, it’s only to have a better texture and not mandatory).
Other types are just different cheeses, from a single one up to a mix of 3, varying from regional preferences.
Ingredients of an industrial fondue found in any Swiss supermarket:
You’re responding to someone whose point is really clear but to quote an article on the history of American cheese:
The first step in transforming American cheese into the distinct entity it is today can be traced back to Switzerland in 1911 when Walter Gerber and Fritz Stettler developed the world’s first processed cheese by shredding Emmentaler cheese and heating it with sodium citrate into a firm, unified substance upon its cooling.
This swiss process was then picked up by a canadian by the name of Kraft looking to make a cheese with longer shelf stability for the purpose of being left open at delis for slicing. It was made by melting cheddar chunks together. And stirring.
The term american comes from British snobbiness.
The inability to legally call it cheese comes from the natural cheese lobby. If it matches this criteria it cannot be called cheese:
a stable concoction of natural cheese cheese bits mixed with emulsifying agents [used to make] a homogenous plastic mass.
That having been said american cheese is disgusting and anyone who purposely eats it is insane to me.
So the term “Swiss cheese” for those industrial blocks is legitimate, it’s our fault 😔
American cheese is fine, don’t conflate the real cheese (which is just Swiss without aging or bacteria) with Kraft American Cheese Food product.
I’ve had American cheese that wasn’t the processed thing most people think of, just a cheese made from dairy, like any other cheese.
The problem is in labeling - since American cheese can be anything from real cheese to the processed stuff, people don’t know what they’re getting unless they know the producer.
I am not.
From a “is this edible” standpoint however I will conflate them because neither is edible.
And now I want fondue but the fondue restaurant here is usually booked months in advance.
Sad panda noise 😔
But if you can find the cheese it is really easy to do and homemade one as there’s 2 ingredients; cheese and cheese. Just use a machine to shred it because doing it by hand is not fun.
Since I don’t drink and don’t want to go to another shop to buy shit white wine, I replaced it with cheap blond alcohol free beer, it’s perfect.
A cheap blonde beer is a very good idea, thanks! We have premade mixes (and premade in a bag) here in NL, but I’ll be by myself tonight,. I will eat the entire pot of fondue myself. Which I think we all agree, is a bad idea.
I don’t see any problem, say the guy who ate one (400g) alone 3 days ago 🙄
I had Ethiopian instead, but now I feel like I have permission to eat a whole pot of it on my own!
It would probably get much less hate if it was just called “Burger Cheese”
Amusingly I decided to see what my local grocery store has and found this:
TIL Sweden calls it hamburger cheese (I just moved here from the US). I’m pretty sure in the US someone would get shot for trying to take America out of the name though
Apparently the name was provided by British aristocrats. What do you think you, a nobody, are doing by sullying the name set by your betters?
but nobody seems to claim fondue is fake cheese.
Afaik you make fondue from cheese. You put the different kinds of cheese in and melt them with some wine. That’s way closer to just melted cheese than whatever american cheese is
They are not, objectively good, but they are very useful as an emulsifier for cheese sauces. One kraft slice can emulsify a liter or more.
That said, there is something nostalgic about a grilled cheese using cheap American white bread and Kraft slices.
They make a great emulsifier because they are cheese + emulsifier already. They use sodium citrate to emulsify cheddar and other cheeses into American.
You can buy sodium citrate and use that instead
I have a jar of sodium citrate in my pantry and have only pulled it out once since I bought it. I need to be more proactive about my pantry!
the individually wrapped ones are an ecological nightmare.
But you also have to buy according to your usage pattern. I very rarely use these cheese slices. And the only alternative to the individually wrapped ones here is a pack of ~12. They usually go bad in my fridge before I could use more than 3-4 slices. The individually wrapped ones hold up much longer.
Cheese freezes pretty well, depending on how you intend to use it later (most cheese get a little dry/crumbly).
They must be defrosted gently, unless you intend it to be melted.
That’s good to know. Since I buy this type of cheese for it’s melting properties, that won’t be an issue.
Thanks for that information
Kraft Singles literally aren’t cheese though. Go back and read the label. They’re not allowed to call it cheese.
It gives American cheese a bad name as there are some great deli cheeses here that are 10000x better than Kraft
Are they good though?
Really depends on the brand. Some of them really make a burger pop with a rich cheddar flavor and creamy texture.
That’s a good point about the plastic waste in your edit though. I don’t eat a lot of cheese because I try to limit animal products, but I feel like they’re usually separated with wax paper here. I’m told there are very high taxes on plastic packaging for the manufacturer.
Then die lonely.
It’s not worth fighting someone over fake garbage. At least you’re on a hill, away from where I’m enjoying real cheese.
I can’t find any reference to nitrogen used in Hellman’s mayonnaise. Do you perhaps mean that they fill the airspace at the top of the jar with nitrogen to displace oxygen and increase shelf-life? I believe that’s a very safe and common practice in food packaging.
Noooo! Nitrogen is poison! If you breathe pure nitrogen, you’ll die!
inb4 libtard scientists saying “hurr durr air is 70% nitrogen” yeah right LIARS
They are just ignorant and mouthing off.
MERICAN FOOD BAD. AMERICAN CHEESE NOT REAL 🙄
Anyone, who says American cheese isn’t real probably can’t explain what an emulsifier is.
But American food is bad. It’s very low hanging fruit, but American food can barely be called food at all.
No, it’s not. You people are regurgitating propaganda.
You people conflate the availability of junk food with unavailability of a wealth of cheap globalized fresh food available to all but a small portion of the population that would make sultans past blush with envy.
And there is the other end where NYC, Chicago, and LA go toe to toe with some of the best food on the planet.
But yeah, we have a lot of McDonald’s too so that must mean that’s all we got 🙄.
It’s not propaganda, your food is just shit. Worse than even some third world countries I’ve visited.
Oh sure, I could walk into a privately owned restaurant and get a well cooked meal, like anywhere else in the world. But I’m not talking about exceptional restaurant food. I’m talking about regular food a regular person can buy from a regular supermarket.
A lot of your food is straight up illegal here in Europe because your FDA thinks it’s just fine to have potentially cancer-causing ingredients in food. The FDA is only just now considering banning an ingredient you use in sliced bread that yoga mats are made of. If there is a version of an American product here in Europe, then it’s always a version that contains a fraction of the filler ingredients you have over there, usually significantly reduced sugar (or no sugar at all, because apparently your country just loves adding sugar to things where it doesn’t belong) and is always superior for it.
Hell, even junk food like McDonald’s and Burger King is forced to be reasonable with their ingredients or they will literally be banned from doing business in the EU. Oh no! tHe wHOle WorLD BeLIEVes 'mURica is Shit! Cry me a fucking river.
I dunno, I like tomatoes.
I disagree. I really like biscuits and gravy, Taco Bell chalupas, banana bread, and fried okra, just to list a few.
I can say with 100% certainty that those exist here in Europe made with less junk ingredients.
No, not at all. That I’d have no issue with. Now, Hellman’s makes a number of different variants IIRC, and I can’t tell you which particular one this was as I haven’t bought it since, but: I mean ‘pumped’ as in ‘foamy’ or perhaps a better term would be ‘areated’. Filled with visible bubbles of some gas - I don’t actually know whether it was nitrogen or something else, but nitrogen would make sense due to the same reasons you pointed out. I suspect it was done as a shrinkflation strategy to sell the same apparent volume of product, whilst saving on material production inputs. It certainly did nothing beneficial for the texture. I don’t really want my “mayonnaise” to feel like poorly whipped cream.
I’ve seen the same thing done for some cream cheeses, and likely for the same reason. I don’t buy those more than once either.
Yeah, I’ve seen that kind of whipped cream cheese as well. They’re always trying some new gimmick. Which I guess on one hand is nice because innovation, but mostly I just think they want people to buy it because it’s shiny and new.
“Pasteurized prepared cheese product”
same way those American individually wrapped slices of milk-plastic is ‘cheese’.
I hate that I feel the need to chime in every time I see this, but no. Kraft Singles are not only garbage food, they’re literally not allowed to call it cheese.
There are some great American cheeses, especially for sandwiches. I really like Cooper Sharp.
What mayo brand do you prefer?
I usually make my own. Graasten’s is pretty decent.
obscure brand you’ve probably never heard of
Hellmann’s:
Rapeseed oil (78%), free range pasteurised EGG and EGG yolk (8,9%), water, spirit vinegar, sugar, salt, lemon juice concentrate, flavouring, antioxidant (calcium disodium EDTA), paprika extract.
Zaanse:
Rape seed oil (80%), natural vinegar, EGG (6%), water, sugar, salt, MUSTERD (water, MUSTERD seeds, vinegar, salt, sugar), preservative (potassium sorbate), flavours (SOY protein and CELERY), dye (beta carotene), antioxidant (E385).
Sounds like I’d prefer Zaanse’s flavor profile better since they’ve got celery and mustard in there. but I don’t see how Hellmann’s is somehow not mayonnaise when comparing the ingredients.
Zaanse is the best Dutch mayo because it doesn’t have that much sugar in it, Calvé for instance has more than double the amount of grams per 100ml.
I see Hellmann’s is about the same sugar wise as Zaanse.
As a Belgian I grew up with less sweet mayo, like max half a gram of sugar per 100 grams of mayo. So often mayo from other countries taste too sweet.
Sugar? In a mayonnaise? Really?
- Eggs
- Oil
- Salt
That’s it!
Egg contains sugar, very little hence saying added sugar is noticeable in taste.
Sugar in a recipe means adding sugar that is not in any of the other ingredients
Depending on the vinegar, a touch of sugar is acceptable.
Did I mention vinegar?
Mayonnaise must have mustard in it.
There are various kinds of “traditional” mayonnaises you can buy in France, and each and every single one of them is made with egg, oil, vinegar, and mustard, because those are the four ingredients required inside of mayonnaise for it to be mayonnaise.
Hellmann’s doesn’t have mustard, so it’s not mayonnaise.
Citation needed
Mustard is just an emulsifier (though I prefer mayo have a bit for the flavor).
Also you’re so wrong: Mayonnaise - Etymology, Origin Meaning https://www.etymonline.com/word/mayonnaise
Heinz’s “seriously good”
Wtf is mayonnaise salad
Guacamole
Bacon bits
Shredded carrots
Shredded cabbage
Funyuns
Gummi Bears
Potato chipsAnd 16 cups of mayonnaise.
Elbow macaroni
Mayonnaise
Carrot
Chives
Cherry tomatoes
Cucumber
Bell pepper
Pepper
That’s macaroni salad. Never heard it called mayonnaise salad.
I think I’ve seen this concoction before. It looks really good, and it probably would be if it wasn’t Mayo and instead was like… Idk, whipped cream or something as the base… But no. Fucking Mayo.
I’m pretty sure this stuff is the reason I have a grudge against Mayo.
an abomination, from the same people who gave us jello
I’m a simple woman, I love me some mayo
